Let’s take a look at how to optimize EAT. There are some concrete steps you can take to significantly improve your website content to ensure it conveys the trust signal that Google (and users) want. Remember, if your website falls under a YMYL designation, make sure it meets a higher standard.
The following are specific measures: 1. Create the right backlinks using off-page SEO strategies Backlinks from relevant, high-authority domains are the backbone of an effective SEO strategy and are one of the best ways to show that your website is credible and authoritative in your Saint Helena Email List industry. If you are in the field of metal processing, getting an external link from a children's clothing website may not be of great help to you. find that they were getting so many links from a large number of non-relevant websites that it ended up causing some of their first page rankings to disappear. But doing off-page SEO correctly is not easy. In order to get links, you must consistently create valuable, original, high-quality content that people want to link to.

So, posting a 500 word/word article to your blog every month may not work. Be sure to invest time and resources into positioning yourself as an authority. Then, build relationships with the right content publishers or influencers. Such high-value backlinks are sure to follow. 2. Get more mentions from trusted sources In addition to backlinks, getting mentions from trusted sources can also boost your EAT. The more your brand/name appears in authoritative sources on the internet, the more Google considers you a trustworthy authority.