Thinking about the website layout is one of the most important aspects of a brand's digital strategy. It consists of the way in which elements are distributed and organized on the page interface and basically functions as the facade and the way in which the company's official environment is seen by users and potential customers.
More than just appearance, layout is essential for user navigation and converting them into customers. Let's face it, no one likes to spend a lot of time on a website with a dysfunctional, confusing and unattractive design.
Therefore, just like the design of a physical store, the website layout must be thought out strategically and with care.
But how do off page seo service you lay out a website? How do modern website layouts work? Learn what you need to consider when creating your brand's little corner on the web and what tools are available for this mission.
What is website layout?
The website layout represents the way in which graphic and visual elements are organized on a web page, aiming to give cohesion and functionality to the content, in alignment with the brand identity.
The layout is vital for user navigation on the website, as it is where the sections, colors, typographic fonts and general structure are divided so that the content is intuitively identified.
It is worth noting that, even though they have similar concepts, layout does not mean the same thing as interface. While the former is seen as the skeleton of a website or the basis of its visual structure, the latter consists of the way in which these graphic elements relate to the user.
Therefore, the interface takes into account the elements that contribute to user interaction with the content. Among these elements, we can highlight layout, responsiveness and usability.
Ultimately, the website layout relates to these principles that favor user navigation to create a dynamic, efficient and intuitive interface.
Read also: Everything a business website should contain [Complete guide]
How to make a website layout?
So how do you design a website? There are two well-known ways to get your hands dirty and create a beautiful, professional website: web development and website creation tools.
In the first case, the process requires technical knowledge of programming languages, such as HTML, CSS and JavaScript, on the part of the person responsible.
These are the codes that form the skeleton of the website and allow the implementation of its “filling”, which are the contents and graphic elements!
The other method is simpler and doesn't require any web development knowledge. Tools like GoDaddy's Website Builder , for example, provide the necessary inputs to create a professional and credible website for your brand, such as: