Ease of mobile user interaction means more time spent on the site, higher average number of pages viewed per visit session. This improves your site’s metrics and provides Google with valuable data that allows them to deduce whether your site is meeting users’ needs or not. You can observe this data on your website through Google Analytics or by using various tools: the most famous is Hotjar, with which you can obtain heatmaps of real visitors on your site and understand the “hottest” areas to exploit. PS: User for landing pages … heatmap mobile responsive website It is also interesting to note the areas that are most easily “pluggable” by users.
The parts of the screen closest to the edge are austria business directory the least easily reachable. Source: SmashingMagazine.com 3. How to structure text content First of all: write a lot or write a little? It's difficult to give a clear answer: Write a lot – ramble on with long-form content PRO – going into a content in depth allows you to naturally address related topics and useful keywords to guide users and Googlebot. It is easier to be able to give the right organic visibility on search engines CONS – The “wall of words” discourages even the most willing desktop user, let alone mobile.
The disorientation effect could lead them to look for more concise web pages that get to the point quickly. Write little – be concise PRO – you can quickly respond to the user's information needs. The page is short, loads in a flash and is immediately usable by the user even from mobile, without much scrolling. CONS – the risk is that of writing “thin-content”, that is, content that is too light and lacks the right set of keywords, synonyms and related topics to be able to scratch a few pages of the search results. My idea is to write content that is also substantial, but well structured in terms of layout.